October 19, 2008 - November 16, 2008

…The production of Herrero can be located in that which Hal Foster terms the ‘ethnographic shift’ in contemporary art. Here, the artist assumes the role of investigator and the art that of an intensive field study. The proposal is to map and interpret a terrain - the society and culture in which the artist finds himself immersed - as if it were a terra incognita. A deconstructive attitude is adopted, permitting the peeling away of the layers naturally accumulated through the dynamics of social interchange…

from text Here and Now by Francisco Ali-Brouchoud, 2006